Saturday, June 20, 2009

Lawsuit

Lawsuit

On July 21, 2007, 50 Cent filed a US$1 million lawsuit against advertising company Traffix Inc. of Pearl River, New York for using his image in a promotion which he claims threatens his safety. He became aware of the internet ad after one of his staff members saw it on a MySpace page. According to court documents, the ad features a cartoon image of the rapper and the message: "shoot the rapper and you will win $5000 or five ring tones guaranteed". Though the ad did not use his name, the image allegedly intended to resemble him, suggesting he endorsed the ad. The lawsuit calls it a "vile, tasteless and despicable" use of 50 Cent's image that "quite literally calls for violence against him". The lawsuit seeks for unspecified punitive damages and a permanent injunction against the use of his image without permission.
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